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Crisis Chemistry: Aligning Operations and Communications with Effective Crisis Planning Tools
$100.00
Session Description
Discover why aligning and getting buy-in from your property’s operations and marketing communications teams before a crisis hits is the key to successful crisis management. We’ll share tools from Herschend’s crisis preparedness program and how they can be applied to your property. By proactively strategizing as a team, you’re paving the way for effective crisis management that maintains your brand reputation so you can get back to business fast.
Speakers
Jamie Frumusa, Communications Director for Herschend
Gina Claassen, Vice President of Herschend Family Entertainment
Details
CEUs: N/A
Session Time: 80 minutes
Language: American English
Key Features: Recording of live presentation from IAAPA Expo 2024