If you are a student, young professional, or educator, and the discounted price is not displayed, please click here.

Designing for Every Mind: Creativity, Inclusion, and the Guest Experience

$100.00




Courses in this Group


Session Description

Great experiences begin with empathy.

This session explores how inclusive practices – rooted in understanding cultural perspectives, guest motivations, and neurodiverse needs – help you create amazing memories for your guests.

This interactive session includes insights and anecdotes from industry experts in education, neuroscience, design, and operations.

Key Takeaways

  • Understand how the brain processes motivation and empathy throughout the park environment.
  • Know your visitor and listen to them. Learn what motivates them, how to anticipate their needs and how it impacts the visitor experience.
  • Understand the impacts of accessibility on the guest experience and be able to implement learnings into creating inclusive experiences.

Speakers

  • Meredith Tekin, President, IBCCES
  • Jenny Lim, Creative Director, Gigantic Playground
  • Genein Letford, CEO, CAFFE Strategies, Inc
  • Ned Diestelkamp, Vice President, PGAV Destinations
  • Julie Estrada, North America Director of Communications, Merlin Entertainments

Details

CEUs: 1.0

 

Session Time: 90 minutes

 Language: American English

Features: Recording of live presentation IAAPA Expo Orlando November 18, 2025