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Festivals and Special Events: Driving Revenue and Attracting New Guests
$100.00
Session Description
Join this session to better understand the positive impact festivals or special events can have on the guest experience and a locations revenue. Get a high level overview of the development of these events and how the culinary offerings can drive repeat visits, draw new customers, and elevate guest experience.
Speakers
- Nancy Hamlin, Corp. SVP In Park ReSale, Cedar Fair L.P.
- Eugene Naughton, President, Dollywood Parks & Resorts, Dollywood/The Dollywood Co.
Details
CEUs: N/A
Training Time: 60 minutes
Language: American English
Key Features: Recording of live presentation from IAAPA Expo 2022