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The Power of a Strong Employer Brand
$100.00
Session Description
This session focused on the growing importance of employer brand as a key business strategy. As technology becomes more accessible, people are now seen as the main source of competitive advantage. The speaker emphasized that culture is not just a support for strategy—it is strategy. The discussion explored how organizations can define the reputation they need to attract the right talent and drive performance. A panel shares practical insights on how different companies are approaching employer branding to support their goals.
Speakers
- Bryan Adams, Moderator, PH Creative
- Hisham AlAali, VP of HR & Admin, Six Flags Qiddiya
- Hind Galadari, Deputy General Manager, Miral Experiences
- Eric J.O’Rourke, Senior Director & SE Asia Reginal Director, Forrec
Details
CEUs: N/A
Session Time: 60 minutes
Language: American English
Key Features: Recording of live presentation from IAAPA Expo Europe 2024
Categories Amusement & Theme Parks, Areas of Practice, Audience, Constituency, Decision Makers, English, Executives, Family Entertainment Centers (FEC), Language, Marketing, Public Relations, & Sales, Museums & Science Centers, Natural & Adventure Attractions, Water Parks & Resorts, Zoos & Aquariums
Tag EDUSession
