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The Power of a Strong Employer Brand

$100.00




Courses in this Group


Session Description

This session focused on the growing importance of employer brand as a key business strategy. As technology becomes more accessible, people are now seen as the main source of competitive advantage. The speaker emphasized that culture is not just a support for strategy—it is strategy. The discussion explored how organizations can define the reputation they need to attract the right talent and drive performance. A panel shares practical insights on how different companies are approaching employer branding to support their goals.

Speakers

  • Bryan Adams, Moderator, PH Creative
  • Hisham AlAali, VP of HR & Admin, Six Flags Qiddiya
  • Hind Galadari, Deputy General Manager, Miral Experiences
  • Eric J.O’Rourke, Senior Director & SE Asia Reginal Director, Forrec

Details

 CEUs: N/A

 Session Time: 60 minutes

 Language: American English

 Key Features: Recording of live presentation from IAAPA Expo Europe 2024